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JOHN LEWIS & PARTNERS APP REBRANDING
In September 2018 John Lewis & Partners underwent a major rebranding at the hands of Pentagram . My role was to design the translation of the new branding into the iOS App and work within a cross-functional agile team to bring the vision to life.
The redesign got the John Lewis & Partners app featured as App of the Day in the App Store
in 2019 July.
in 2019 July.
ROLE
Senior Visual Designer
WHAT I DID
Worked on app redesign. Developed UI design language and applied it to the app. Collaborated with researchers on improving UI/UX. Organised user testing, worked on UI kit and contributed to the design system. Helped product owner organise sprints and prioritise work. and work within a cross-functional agile team to bring the vision to life.
CLIENT
John Lewis & Partners, 2018
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