​​​​​JOHN LEWIS & PARTNERS APP REBRANDING

In September 2018 John Lewis & Partners underwent a major rebranding at the hands of Pentagram . My role was to design the translation of the new branding into the iOS App and work within a cross-functional agile team to bring the vision to life. 
The redesign got the John Lewis & Partners app featured as App of the Day in the App Store
in 2019 July.

ROLE 
Senior Visual Designer

WHAT I DID
Worked on app redesign. Developed UI design language and applied it to the app. Collaborated with researchers on improving UI/UX. Organised user testing, worked on UI kit and contributed to the design system. Helped product owner organise sprints and prioritise work. and work within a cross-functional agile team to bring the vision to life.
                       
CLIENT
John Lewis & Partners, 2018